Customer Acquisition Minidegree

$249.00

Become great at customer acquisition

Get advanced level skills to drive effective customer acquisition.</h3
This is a program for people serious about building tactical acquisition skills. Get really good at the key paid and organic acquisition channels to drive growth.

  • Start acquiring customers profitably and at scale
  • Learn how to get great return on ad spend for key paid acquisition channels like Google Ads, Facebook Ads, YouTube Ads and LinkedIn Ads.
  • Learn key content and SEO skills like content marketing strategy, technical SEO, managing editorial calendars for SEO, and much more.
  • Apply industry-agnostic acquisition processes and frameworks for digital marketing.

Sold By: CXL Institute

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Become great at customer acquisition

Get advanced level skills to drive effective customer acquisition.

This is a program for people serious about building tactical acquisition skills. Get really good at the key paid and organic acquisition channels to drive growth.

  • Start acquiring customers profitably and at scale
  • Learn how to get great return on ad spend for key paid acquisition channels like Google Ads, Facebook Ads, YouTube Ads and LinkedIn Ads.
  • Learn key content and SEO skills like content marketing strategy, technical SEO, managing editorial calendars for SEO, and much more.
  • Apply industry-agnostic acquisition processes and frameworks for digital marketing.

In this extensive certification program by CXL Institute, you will learn the methodologies and processes that top growth executives have used to execute campaigns for exponential and continuous growth.
At the end of the program, you’ll be able to implement processes, tools, and techniques to grow your business, no matter the industry you’re in.

Course Content:

Google Ads

Maximizing audiences for your PPC campaigns

Content strategy and SEO for lead generation

SEO driven editorial calendar

Facebook Ads

LinkedIn advertising

YouTube ads

Technical SEO

Data-driven influencer marketing

Account based marketing

Landing page optimization

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CXL Institute

Become great at marketing. Get the world’s top practitioners as your instructors. CXL Institute teaches you advanced level skills in customer acquisition, analytics, and conversion optimization.

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