Google Analytics Audits

$249.00

Become great at Google Analytics Audits

Get a structured approach to diagnose and fix any account so you can trust your data and make the most of your digital marketing dollars.

Google Analytics helps you make more money… but only if your data is trustworthy
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  • When Google Analytics (GA) is set up properly, it gives you insights that help you make better decisions.
  • Decisions that can boost your sales, reduce acquisition costs and bring in better leads.
  • Unfortunately, most Google Analytics setups are critically flawed.
  • Since bad data is worse than no data, this means the world’s most popular analytics tool is leading most businesses astray.

Sold By: CXL Institute

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Course Features

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Become great at Google Analytics Audits

Get a structured approach to diagnose and fix any account so you can trust your data and make the most of your digital marketing dollars.

Google Analytics helps you make more money… but only if your data is trustworthy
When Google Analytics (GA) is set up properly, it gives you insights that help you make better decisions.

  • Decisions that can boost your sales, reduce acquisition costs and bring in better leads.
  • Unfortunately, most Google Analytics setups are critically flawed.
  • Since bad data is worse than no data, this means the world’s most popular analytics tool is leading most businesses astray.

This course will show you how to take any Google Analytics account, find what’s broken and fix it. So you know you can trust your data (or your clients).

Get ready to become a more well-rounded digital marketer. And learn the skills no data analyst should be without.

Course Content:

Level set
Account And Property Overview
GA Property and View
Sending Page Views Correctly
The Hostname Filter
IP Filters
Default Channel Group
Site Crawl
Content Grouping and Query Parameters
GA Events
GA Goals
PII (Personally Identifiable Information)
EEC (Enhanced Ecommerce)
Wrapping Up

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CXL Institute

Become great at marketing. Get the world’s top practitioners as your instructors. CXL Institute teaches you advanced level skills in customer acquisition, analytics, and conversion optimization.

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